FullStory Blog
Meet FullStory — the CX platform that helps everyone in your company build the best online experience for your users. One script captures every click, swipe and scroll unlocking pixel-perfect playback, funnel analytics, detailed search and segmenting, and more!
Latest
Why is Customer Experience so Important? Word-of-Mouth.
Why is Customer Experience so Important? Word-of-Mouth.
The impact of digital word-of-mouth and what it means for managing customer experience.
Paving the Desire Paths
Paving the Desire Paths
You make plans but life happens anyway. Desire paths result.
Socialie Delivers Content from Brands to Influencers — FullStory Helps
Socialie Delivers Content from Brands to Influencers — FullStory Helps
Using FullStory session replay, rage clicks, and segments to improve web app development across a diverse set of users.
How to Use Click Maps for Analysis of User Interactions on your Web App
How to Use Click Maps for Analysis of User Interactions on your Web App
Understanding aggregated user interactions on a web page and running a basic analysis with FullStory Click Maps.
How to Use Inspect Mode to Drive FullStory Search
How to Use Inspect Mode to Drive FullStory Search
The easy way to grab web page elements to search and segment user interactions on-the-fly.
Sharing the Love with FullStory Sessions
Sharing the Love with FullStory Sessions
Making sharing more accessible for guests and improving the sharing experience for everyone.
What is Proactive Support?
What is Proactive Support?
The evolution of customer experience raises the stakes for companies that must do ever more to satisfy rising customer expectations.
Zenstores Puts FullStory to Work for Support, UI, and Marketing
Zenstores Puts FullStory to Work for Support, UI, and Marketing
Use-case from Zenstores about putting FullStory to work for Customer Support, App UI, and Marketing Funnels.
What are Web Heat Maps, Really?
What are Web Heat Maps, Really?
Heat maps are a popular visualization of user interactions on a webpage but are they useful in a time of responsive design and dynamic apps…
Just starting up? “FullStory like a Free UX Reseacher on the Team”
Just starting up? “FullStory like a Free UX Reseacher on the Team”
When you’re just beginning your web-based business, the right tool can dramatically — if not magically — improve your game.
Go Pollock Gets New Users to Demo Their Product
Go Pollock Gets New Users to Demo Their Product
FullStory was key in efforts to get almost 50% of Go Pollock’s users who start an online product demo to get all to product simulation.
Using the Jobs to be Done Framework to Develop Products
Using the Jobs to be Done Framework to Develop Products
How Clayton Christensen’s theory — that people have jobs they need done and hire products to do those jobs—drives product development.
How thredUP Increases Engineer Productivity through Session Capture and Error Tracking
How thredUP Increases Engineer Productivity through Session Capture and Error Tracking
thredUP uses a combination of Rollbar and FullStory to solve A/B Testing mysteries, and do UI/UX research.
Introducing Page Insights with Click Maps and Inspect Mode
Introducing Page Insights with Click Maps and Inspect Mode
Today we launch Page Insights, a bewitchingly cool new visualization mode in FullStory.
How NomNom uses FullStory to Improve UX and Understand Customer Pain Points
How NomNom uses FullStory to Improve UX and Understand Customer Pain Points
While you build a product with a certain function in mind, how your users engage with the product “in the wild” can be a mystery.
See Beyond the Average
See Beyond the Average
Using averages to drive cockpit design resulted in crashing Air Force pilots. How the “no average man” idea extends to web design and UX.
How Kayako Used FullStory to Boost Feature Adoption and Reduce Churn
How Kayako Used FullStory to Boost Feature Adoption and Reduce Churn
Kayako talks about using FullStory to move at 4X speed, improve onboarding, and proactively reduce churn.
How to Convince your Product Manager that a Bug Needs to Get Fixed
How to Convince your Product Manager that a Bug Needs to Get Fixed
Customer support is at the front of bug identification but getting bugs fixed requires a plan backed by quant and qual data — and tact!
FullStory Boosts Support Team Efficiency 57%
FullStory Boosts Support Team Efficiency 57%
If you could add an extra head to your support team by giving them the right tool, would you? A FullStory case-study for a FinTech company.
FullStory Tip: Track when Elements are Visible on Screen
FullStory Tip: Track when Elements are Visible on Screen
At FullStory we strive to make understanding everything about your customer experience as bionic as possible. While we do a lot already (i…
Combating bias in user testing
Combating bias in user testing
It’s hard to see past our own bias. We designed a product; we understand how it works. Do our users? How we overcome bias in user research.
Climbing the charts: 4 tips to get to #1 on Product Hunt
Climbing the charts: 4 tips to get to #1 on Product Hunt
We here on FullStory’s marketing team love a good product launch success story, especially if it‘s chock-full of details about how said…
When Working the Support Queue, Less is More
When Working the Support Queue, Less is More
Surprise! Building slack time into your schedule can make you more productive, not less. It’s gaming Parkinson’s Law to your advantage.
