Blog

What is data discovery? Process, methods & why it matters
Insights · 10 min read

What is data discovery? Process, methods & why it matters

Explore data discovery and its role in enhancing business performance through scanning, mapping, and automation.

The Fullstory Team on April 26, 2024
What is behavior analytics? Definition, examples, and tools
Insights · 11 min read

What is behavior analytics? Definition, examples, and tools

Explore how behavioral analytics converts data into actionable insights, enhancing personalization and decision-making.

The Fullstory Team on April 24, 2024
Building a resilient organization: Strategies for risk mitigation and compliance considerations
Engineering · 5 min read

Building a resilient organization: Strategies for risk mitigation and compliance considerations

Master risk management and compliance for robust organizational resilience and data protection.

Chris Powell on April 23, 2024
How to use data analytics to improve customer experience
Tips and Tricks · 9 min read

How to use data analytics to improve customer experience

Customer experience analytics is the process of studying and understanding how customers interact with a business at different stages.

The Fullstory Education Team on September 23, 2023
10 conversion rate optimization best practices to better your bottom line
Tips and Tricks · 8 min read

10 conversion rate optimization best practices to better your bottom line

We break down some of the conversion rate optimization best practices that will help you scale.

The Fullstory Education Team on March 24, 2023
Qualitative data: Examples and how to use it
Insights · 7 min read

Qualitative data: Examples and how to use it

Learn how to analyze qualitative data. We show examples of how to collect, organize, and analyze qualitative data to gain insights.

The Fullstory Education Team on November 29, 2021
What is data discovery? Process, methods & why it matters
Insights · 10 min read

What is data discovery? Process, methods & why it matters

Explore data discovery and its role in enhancing business performance through scanning, mapping, and automation.

The Fullstory Team on April 26, 2024
What is behavior analytics? Definition, examples, and tools
Insights · 11 min read

What is behavior analytics? Definition, examples, and tools

Explore how behavioral analytics converts data into actionable insights, enhancing personalization and decision-making.

The Fullstory Team on April 24, 2024
Benchmark Email uses Data Direct to automate workflows and activate data

Benchmark Email uses Data Direct to automate workflows and activate data

Benchmark Email VP of Product Marketing Allie Wolff shares how they use Data Direct to streamline everyday processes and grow revenue.

Shopify improves their help center with Session Replay

Shopify improves their help center with Session Replay

Help centers are scary—users need answers that solve their problems quickly. Shopify improves the user experience by using Fullstory and Optimizely.