category • 40 POSTS

Session Replay

Replay the customer experience online by recording sessions—down to the click, swipe, scroll or tap. Understand your analytics through the eyes of users.

What Drives Rage Clicks? How Users Signal Struggle, Frustration Online

Rage Clicks happen when users repeatedly click or tap your site/app because they're confused, frustrated, or struggling. Learn common Rage Click examples here....

Justin Owings on

Is Your Digital Experience Ready for a Record-Breaking Shopping Season?

The 2019 holiday shopping season is expected to hit new records—total retail sales over one trillion and record mobile shopping orders, too. Is your e-comm team ready?...

Caitlin Brett, Justin Owings on

One-Size-Fits-All Doesn’t Fit Analytics

How the Air Force inadvertently caused pilots to crash by doing the obvious — designing a cockpit based on average pilot dimensions. Extended to the web....

Justin Owings on

Do User Metrics Make You Heartless?

It's hard not to love a chart that goes up and to the right, yet our love of aggregated metrics can blind us to the individual users who comprise them. The most actionable analytics pay attention to human scale—empathy for the individual....

Bruce Johnson on

Why Won't They Click This Button? Conversion Audits for Busy Marketers

Learn how to increase your conversion rates through simple but effective site audits using FullStory session replay....

Justin Owings on

Get Clarity on Marketing Attribution (Without Harming User Experience)

Marketing attribution is hard: first-click, last-click, indirect referrals, offline-to-online, and word-of-mouth all contribute but how do you connect the dots?...

Max Kretchmer on
session-replay