Introducing Data Direct: Unleash the full potential of behavioral insights
Product Updates · 5 min read

Introducing Data Direct: Unleash the full potential of behavioral insights

Introducing Data Direct. Simplify data integration into your systems for actionable user engagement and unleash the potential of behavioral insights.

Fullstory’s journey to safer client data with Semgrep
Engineering · 5 min read

Fullstory’s journey to safer client data with Semgrep

Discover how Fullstory uses Semgrep for advanced static code analysis to enhance client data security.

Fullstory’s guide to protecting behavioral data and user privacy
Engineering · 5 min read

Fullstory’s guide to protecting behavioral data and user privacy

Explore best practices for handling behavioral data and PII, ensuring privacy and security while unlocking valuable insights.

How to use data analytics to improve customer experience
Tips and Tricks · 9 min read

How to use data analytics to improve customer experience

Customer experience analytics is the process of studying and understanding how customers interact with a business at different stages.

Qualitative data: Examples and how to use it
Insights · 7 min read

Qualitative data: Examples and how to use it

Learn how to analyze qualitative data. We show examples of how to collect, organize, and analyze qualitative data to gain insights.

Finance and insurance: 9 proven tips to build better digital experiences
Tips and Tricks · 9 min read

Finance and insurance: 9 proven tips to build better digital experiences

Even for must-do tasks like managing finances and insurance online, customers will walk away from a poor digital experience.

Predicting Customer Behavior with Data
Insights · 10 min read

Predicting Customer Behavior with Data

Explore how to predict customer behavior with data and gain insights to enhance marketing strategies and product development for better engagement.

Fullstory’s recap of Google Next '24
Insights · 3 min read

Fullstory’s recap of Google Next '24

Explore key insights from Google Next '24 on AI innovations and Fullstory’s new tools for enhanced data analysis.

Benchmark Email uses Data Direct to automate workflows and activate data

Benchmark Email uses Data Direct to automate workflows and activate data

Benchmark Email VP of Product Marketing Allie Wolff shares how they use Data Direct to streamline everyday processes and grow revenue.

Shopify improves their help center with Session Replay

Shopify improves their help center with Session Replay

Help centers are scary—users need answers that solve their problems quickly. Shopify improves the user experience by using Fullstory and Optimizely.